insights.

Lombard Odier earns an Effie Award for its bold campaign “Rethinking Through the Noise,” celebrating marketing effectiveness.

Discover how the classic car market is evolving, from global growth and off-market dynamics to generational shifts and Ferrari’s central role.

Geopolitics, tariffs, and next-gen expectations are reshaping the luxury sector. We examine how brands across fashion, watches, and automotive are adapting to shifting markets.

How should investors strategically position their portfolio for the years ahead? We adjust our Strategic Asset Allocation, a framework based on long-term expected returns.

What if technology finally made healthcare more human? French Assurtech unicorn Alan is reinventing access to care by means of transparency, prevention and ongoing innovation.

Our Senior Managing Partner, Hubert Keller explains how pain points and superior economics are driving a sustainable economic shift, new investment opportunities, and Switzerland’s wealth management strength.

Diversity, NextGen, sustainability, AI: Édouard de Saint Pierre reveals how Lombard Odier is reinventing private banking and preparing the new generation of investors.

At our latest Rethink Perspectives, we examined how security, sovereignty, and fragmentation will reshape the global economy in 2026. In this new world order, how can portfolios be steered sustainably?